President of the Musicians Union of Ghana (MUSIGA), Bice Osei Kufuor aka Obour, has challenged companies and corporate bodies in Ghana to emulate the example of Dr Kofi Amoah, Chief Executive of the Citizen Kofi Entertainment Center, who has pledged a cash amount of $100,000 for the music union.
Kofi Amoah, at the inauguration of Obour with his newly elected MUSIGA executive, said he was giving out the amount to help re-brand the image of the union.
“I am particularly grateful to Kofi Amoah and MUSIGA cannot thank him enough.
This is real commitment to the interest of musicians in Ghana and not just lips service as we have seen and heard from others.
“There are companies in this country that pretend to be friends of the music industry but would hardly show any commitment to MUSIGA.
They may be doing well by getting one artiste or another to endorse their products for a contract fee but that is different from actually doing something to support the mother union of musicians and that would be my focus for now.
“MUSIGA would be making a concerted effort to get corporate Ghana and private individuals to follow the example of Kofi Amoah and show real genuine meaningful and long term commitment to our industry,” Obour added.
Kofi Amoah, in an interview with Peace FM’s ‘Entertainment Review’ over the matter last Saturday, called on the ruling government to shift its investment attention to the very promising music industry in Ghana.
“What I am saying is that Ghana government must look for money and invest in the music industry so that we can take it to the global market in a polished form; nicely packaged, with advertising and marketing strongly behind it.
“If we do our music well and package it to meet the world standard and we send it to the world market, it will generate huge income for the country and the musicians, it will put Ghana on the map and also attractive international investments”.
“I want us to be able to invite international music stars like Beyonce to visit MUSIGA office and she will respect Ghanaian musicians when she departs,” Dr. Kofi Amoah noted.
source:newsone
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